The Story of
DONE stands for - Doing. Owning. Navigating. Evolving.
Not just fancy words, but four simple ways to make every day a little more meaningful.
Our planners help you do.
Our journals help you own your story.
Our guides help you navigate your emotions.
Our merchandise helps you evolve with intention.
Every product is crafted to make your day a bit lighter, your mind a bit clearer, and your goals a bit closer.
Because even 5 minutes a day can help you sleep better at night — knowing you showed up, for yourself.
BETTER WHEN DONE
Our Story
At DONE, we’re here to help you pause — and get it DONE.
In a world that’s always rushing, it’s easy to lose track of yourself. That’s why every DONE product is designed to help you slow down, reflect, and reset — even if it’s just for five minutes.
From planners to reflection cards, our tools aren’t just stationery — they’re small daily rituals.
Rituals that bring you back to your thoughts, your goals, your pace.
Because you don’t need to have it all figured out.
You just need a moment.
And DONE gives you that.
MEET THE FOUNDER
Brinda Rajpopat
Brinda is an artist turned writer with roots in performance and a soul rooted in paper.
As a child, she hoarded notebooks. As an adult, she turned that love into something much more meaningful.
Brinda founded DONE Store to give people what she always searched for in her own journey — tools that feel like a friend. Tools that don’t overwhelm, but gently guide. In a world that's constantly on fast-forward, her mission is to help people slow down just enough to find clarity, calm, and purpose.
With every DONE product, Brinda invites you to do what she believes in deeply:
Pause. Reflect. Begin again.
